Author: Aimee Miller

Aimee was Chief Marketing Officer for AppFolio from 2009-2022. Aimee led the marketing strategy and programs that drives awareness, demand, and customer engagement for AppFolio. Aimee joined the AppFolio team in 2009 as the Vice President of Marketing for AppFolio. Prior to AppFolio, she was the Sr. Director of Field Marketing at Citrix Online (merged with LogMeIn, Inc.), leading the planning and implementation of all corporate demand generation activities for the global sales organization. At Citrix Online, she also served as Director of Key Account Management, where she created the customized marketing and management program for strategic customers. Previously, Aimee also held marketing and product management roles at Digital Island (purchased by Cable and Wireless) throughout the company's high-growth years. Aimee received a B.S. in Psychology from the University of California, Berkeley. She is a California native and enjoys spending time outside in the beautiful Santa Barbara climate.

Property Management Trends

3 Keys to Profitability From A Successful and Growing Property Management Company

Bill Nye, CEO of Caviness & Cates, shares his secrets to growing his portfolio to 2000 units without adding staff…

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Property Management Software

Interview with Nick Scarabosio from Jackson Group Property Management

We interviewed Nick Scarabosio from Jackson Group Property Management in San Francisco, CA. We wanted to understand how they run such a successful and profitable company with only three full time staff positions.

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Marketing

6 Blog Topic Ideas for Property Managers

Blogging is such a great way to connect with your community and when you include relevant search terms you are investing in generating more visitors to your website. OK, you’re sold! So now the harder part – coming up with ideas on what to actually blog about (details, details).

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AppFolio

Interview with Nat Kunes, Sr. Product Line Manager

Tell us a little about yourself and your family. I grew up in Simi Valley and have 2 younger brothers….

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Property Management Trends

3 Articles To Help You Run a Paperless Property Management Office

AppFolio hosts two educational Websites as resources for property managers looking for new ideas and ways to improve your property management business: PropertyManager.com and GreenPropertyManagement.com. We have recently seen some great articles about property managers going “paper-free” and increasing the profitability of their property management business. Here are 3 that are worth your time to read (but don’t print them out!).

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Marketing

6 Simple Ideas to Get More People to Visit Your Property Management Blog

One of the best ways to generate more natural search engine traffic for your property management website is to start blogging. Sounds kind of easy, “Step one, start!” But I know it can be hard to think of things to say as well as get people to actually find and visit your blog.

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Property Management Software

User Forums: The Modern Day Salons for Property Managers

Remember the times when great minds would get together in the homes of ancient Greece Athenians or European salons to…

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AppFolio

Get To Know Us: Interview with Mike Randolph, VP Services

In this interview with Mike Randolph, VP Services at AppFolio, we get a candid look at the man behind the best support team in property management software.

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Accounting

Flip Video Contest Winner: How Much Does it Cost to Process a Rent Check?

We recently held a contest and asked property managers to guess the true cost of processing a monthly rent check. Property managers from across the U.S. submitted their guesses and were automatically entered into a drawing to win a Flip Video Camera.

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