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How a CRM Strategy Can Help Your Teams Meet High Renter Expectations

If you’ve been manually managing your inbound leads and guest cards, it’s time to ditch the pen and paper.  CRM…

Why Your Leasing Team Needs a CRM Strategy

To kick off a brand-new season of The Top Floor, we spoke with Demetri Themelis, Co-Founder & CEO of Knock®,…

Optimize Your Leasing Operations With These Data-Backed Solutions

In a previous article, we pointed to data showing that despite leasing agents’ desire to grow their careers, many are…

From Entry Level to Corner Office: Tips to Help Your Leasing Staff Grow Professionally

There are two types of leasing agents: those who use the flexibility of the role as a way to support…

Whether the Housing Market is Running Hot or Cooling Down, Resident Retention Should be a Priority. Here’s What You Can Do.

In part one of this series, we discussed the macroeconomic conditions of today and the potential implications for your property…

Supply, Interest Rates, and Inflation: What the Current Housing Market Means for Property Management

Housing is as hot a topic as ever.  The airwaves are filled with stories of bidding wars for single-family homes,…

Make Empathy a Priority With the Help of Technology

Retention — of both residents and employees — is a key factor in the success of any property management business….

It’s Difficult to Prioritize Empathy When Managing At Scale. Here’s What You Can Do.

Property management is typically thought of as the operations that ensure real estate is maintained, both physically and financially. While…

Why Maintenance Techs and Reliable Vendors are Growing Harder to Find

We speak a lot about the staffing challenges facing the property management industry.  A recent NAA survey sponsored by AppFolio…

A Tale of Two Types of Cities, Part 1: Exploring Outmigration Trends in Coastal Markets

Change is often slow and subtle. But every so often an event takes place that accelerates existing trends, causing more…