Author: Rachel Jefferson

Rachel Jefferson is a Content Marketing Specialist for AppFolio.

If You Can Dream It, You Can Code It

Dream It, Code It is an amazing organization whose goal is to inspire a passion for coding in Santa Barbara…

4 Tips for Responding to Resident Requests

Managing resident requests (and in many cases demands) is a common challenge every property manager faces. The reality is that community…

Residents vs Owners: Target the Right Audience with Your Website Content

When you’re building your property management website, it’s important to remember that you’ll have a variety of visitor types coming…

6 Reasons to Respond to All of Your Online Reviews

Online reviews are a fantastic way to bolster your search engine rankings; connect with past, current, and future residents; and…

Why Do We Love Working at AppFolio?

You might have noticed that at AppFolio we never shy away from highlighting our amazing employees — and that includes…

5 Benefits of Managing Rent Collection Online

Access to screaming fast Wi-Fi and mobile apps that manage everything from fitness plans to doctor appointments—the modern renter relies on technology to…

Starting a Property Management Business: Step by Step Guide

So you think you can be a property manager? It’ll take dedication and hard work, but with over 500,000 property…

What Makes a Great Property Manager?

Property managers are proud members of the customer service industry. Whether it’s speaking to a prospective resident, discussing market analysis…

How to Optimize Your Contact Page to Connect with Prospective Renters

It might seem obvious, but the contact page is one of the most important areas of your website when it comes…

Get To Know AppFolio’s Onboarding Specialist, Felicia Tripa

Say hello to Felicia. Born in a small town in central Texas, Felicia Tripa moved around quite a bit, eventually ending…