Author: Stephanie Vernon

The Future Of Leasing Is Here (Webinar Recap)

Today, we hosted a really interesting webinar, ‘The Future Of Leasing Is Here,’ featuring Nat Kunes, Director of Product Management at AppFolio. Nat had a ton of great tips and ideas on how to take your entire leasing flow online.

5 Ways To Grow Your Property Management Business In 2014 & Beyond (Webinar Recap)

Today, we hosted a fantastic webinar with co-hosts NARPM, called “5 Ways To Grow Your Property Management Business In 2014 & Beyond,” featuring Alex Osenenko, Internet Marketing Expert for Property Managers. Alex is a fantastic presenter and he highlighted five ways that you can acquire new owners and grow your property management business in 2014.

Pet Friendly Benefits That Add Value for Your Residents

All things being relatively equal — location, square footage, access to public transit, pricing — value-add services often tip the scales in your favor when it comes to building loyalty and increasing retention among your current residents. This post about low-cost, pet-centric add-ons is the first in a series of articles about incorporating services that add value to your property and improve the resident experience.

Implementing People And Pet Friendly Policies in 2014

With the latest survey from Apartments.com citing that 75 percent of US renters are unwavering pet owners, it’s not hard to see why so many tenants are looking for pet-friendly properties with value-added services and other perks for pet owners. Not many people are willing to give up their beloved Fido or Fluffy just to live at a certain rental property, and more management companies and owners are feeling the pressure to instill more pet-friendly policies to accommodate today’s growing renter population.

Owners & Renters Are Mobile: Is Your Business Ready? (Webinar Recap)

With our co-hosts Grace Hill and Trulia, we hosted a fantastic webinar on what you should be doing to find and serve you mobile customers. Our presenter (Pierre Calzadilla, Senior Manager of Trulia Rentals) shared real-world tips on what you should be doing (now!) to cater to the mobile renter and how renters engage on mobile platforms; what features they want, and what prices are most searched for – we all learned something new!

How To Improve Your Property’s Reputation In 2014

The best part of the transference into a new year is the opportunity to start anew. If you’re a property manager or multi-resident complex owner who has had some reputation issues crop up online in 2013, the coming year offers an opportunity to turn over a new leaf and convert that negative image into a positive and appealing one.

Is Property Management Right for You?

Whether you’re already employed as a property manager or you’re considering a career change, you may be asking, “Is property management right for me?” In order to answer this question, you’ve got to be informed — and in the case of property management, that means understanding what the job entails. Read on to learn about the skills, knowledge and duties involved in property administration — and what they entail in a position as a property manager.

Modernize Your Marketing For 2014 (Webinar Recap)

Today, we hosted a great webinar with co-hosts Grace Hill, called “Modernize Your Marketing for 2014,” featuring Amy Kosnikowki, one of the industry’s finest educators. Amy is a fantastic presenter and she had a ton of great tips and ideas for helping owners and executives gain a competitive advantage in 2014.

How to Survive the Next Housing Bubble (Webinar Recap)

With our co-hosts Grace Hill, we hosted a great webinar titled “How to Survive the Next Housing Bubble”’ featuring Doug Chasick, “The Apartment Doctor.”

What Multifamily Housing Investors Need to Know About Reform

Years later the housing market is still feeling the effects of the crash that almost destroyed America’s real estate industry. Many markets have still not fully recovered and many families are still suffering from the consequences. While much of the discussion about the housing crash has been focused through the lens of the single-family homeowner, multifamily housing investors were affected by the crash in unique ways as well. As the government struggles to build reforms that will prevent another crash from ever occurring again, some are worried multifamily investors may be forgotten.