Category: Marketing

Master Your Marketing & Attract More Residents (Customer Webinar Recap)

Watch this one hour overview of recent enhancements to our Basic, Premium and Website vacancy posting features. Learn best practices…

5 Crazy Marketing Tactics That Actually Attract Student Renters

If you currently manage a student housing portfolio then you probably notice that you have to go the extra mile…

Navigating the Road to Renting

Have you ever been envious of a competitor’s sleek website? Or been rudely awakened in the middle of the night with…

5 Ways to Market Your Property Upgrades Online

Imagine that you just waved goodbye to the last contractor as the property-wide upgrades are finally complete. The garden is perfectly…

AppFocus – Marketing Your Properties with AppFolio

Marketing your vacancies online is hard to do. How can you make sure that it’s your vacancies getting noticed? How…

Fair Housing & Social Media: Share Responsibly

In today’s digital landscape, every real estate marketing campaign must include social media. LinkedIn, Vine, Instagram, Facebook and other networking…

5 Strategies to Improve Marketing to Property Owners

Whether you are a new property manager or have been in the business for a long time, you may reach…

7 Ways to Drive More Traffic to Your Apartment Listings

It’s basic statistics. The more people see your apartment listings out in the wild, the bigger your pool of possible applicants…

The Self-Service Generation: Connecting with Your Modern Renters

Instant access to services and products is a defining factor of the Uber Generation. While meeting the expectations of millennials isn’t easy,…

Hot Apartment Marketing Ideas for Summer

Summer is full of energy—college students are moving in or graduating, and adults are looking for ways to beat the…