We received so many great questions and feedback from last week’s webinar Attract the Modern Renter: How to Leverage Mobile Trends, Online Reviews, and More, that we wanted to share host Darnell Holloway of Yelp’s responses to your key questions about online reviews, and how to leverage Yelp to your advantage. Here’s what he had to say:
We hosted a very informative and thought-provoking webinar today with Trulia and Inman News on 2014 Rental Predictions. Nikesh Parekh, VP of New Ventures at Trulia, presented some compelling stats and data that show the “perfect storm” of factors happening right now that make property management a booming industry with opportunities abound.
To overcome smart and often fierce competition, and capture a bigger piece of the proverbial pie, some growth strategists turn to loyalty campaigns to gather online reviews. Positive online reviews can be incredibly beneficial to a property; attracting, then convincing potential residents your property is superior to any other.
Extending your property management circles to entice remote property owners can be fruitful when approached correctly. Remember, property owners are looking for someone they can trust to oversee their vested interests as well as help them improve the rental value of their rental properties regardless of locale. Property owners that live elsewhere are looking for someone they can trust to have their backs even though they aren’t nearby to oversee your every move.
Jeanne M. Salvatore, senior vice president and consumer spokesperson for Insurance Institute Information, recommends that all homeowners take time to make a complete list of personal property to control their assets. Salvatore’s recommendations also apply to property managers. Working from a proactive vantage point, residential property managers who commit to an annual review of physical inventory stand to gain greater control over their return on assets.
Maintenance and repair costs can eat quickly into any landlord’s income, especially first-time landlords that don’t adequately protect themselves. If you’re looking for some ways to reduce your overall maintenance and repair costs, you’ll need to plan things through from the very beginning.
You’ve seen it before. The advertisement with the unnamed person, sitting on their laptop gazing out over a beautiful beach. The headline might read: “The freedom to work from anywhere.”
One young man took these images to heart, and made the decision early on that he would be one of those “beach executives”. At 21 years old, he set his goal to be retired by 27. His name was Brenton Hayden, CEO of Renters Warehouse.
Have you ever had a software program you use be discontinued? If you have then you know that when software is being discontinued, users should act quickly to transition to a comparable program if they want to ensure that they don’t experience any interruption of service, critical system issues or loss of the data they manage with the current program.