Structure Properties improved efficiencies and achieved measurable growth with AppFolio
Structure Properties
Established: 2008
Location: San Francisco, CA
Portfolio: Multifamily, mixed-use, single-family residential
Units Under Management: 2000+
Previous Solution: Yardi
San Francisco-based Structure Properties strives to be at the forefront of property management innovation and needed a software solution to match. We sat down with David Mehan, Structure Properties’ Chief Financial and Information Officer, to hear how AppFolio improved efficiency in all areas of their business by helping them gain control of their data, free up team bandwidth, and improve the owner experience.
Increase in online payments
50-70%
Owner inquiries answered
200% faster
Growth in 18 months
40%
“AppFolio has given us the ability to grow.
That's for sure.”
Structure Properties
One solution to effectively manage multiple property types
“The biggest benefit of running all of our property types in one system is the increased efficiency. We can see a clearer picture of what is going on because our records for HOA, rental properties, tenants, vendors, and investors are all in one spot. AppFolio maps everything together. We can go from owner pages to property pages without delay. It makes a world of difference in how much work we can accomplish.”
A comprehensive operations view
“By moving to AppFolio, it forced us to cleanse a lot of our accounts, because there were issues going back years. And after that, it greatly reduced the number of inquiries we had from owners, probably on the order of like 98%.”
High-value work for team members
“I was talking to my operations manager, and I asked him what he estimates the time savings are just for the property managers. He said 50% to 70% less time is spent in the software compared to before, which gives them much more time to be boots on the ground. That's a big deal right there.”
Now that Structure Properties’ team members can quickly and easily access the data and information they need to answer owner questions in real-time, a more positive ripple effect has become clear in the form of visible business growth.
“In the past year and a half, Structure has grown by about 40%, and that's directly related to the fact that my senior exec team — my CEO, my Leasing Director, my Director of Business Development — doesn’t have to spend more time hunting down answers for owners. When we do have inquiries now, it's very easy. If an owner asks me a question, I can reply, ‘Let me pull up a report real quick,’ and I can answer them in real time, on the phone. That's huge.”
Always-on, success-focused support makes a big difference
“If I had an issue in my previous software, I'd have to go to a different website, send in a ticket, and I might get an answer by the end of the week. I can't do business that way. If an owner is missing money or can't figure out where his distribution work went, and I'm waiting on somebody to respond to a ticket for days, and it's a random person every time, it just made it impossible. Now I have a support rep that I don't have to spend a half hour every time explaining to them how our business operates.”
Space for more effective communication
Structure Properties’ goal of finding a software solution to match their dedication to innovation was fully realized with the help of AppFolio’s modern, accessible-from-anywhere mobile tools.
“I can have a property manager be on the road, call me, and say, ‘Hey, a vendor said he hasn't gotten paid, and he's wondering what the status is of his check.’ I can look it up, see he needs to approve it, and then send him a link to the invoice within AppFolio. The vendor can get that link from the mobile app, approve it, and I can pay it. That's now a two minute deal. Before, he would've had to get back into the office, log into his software on a computer, approve the bill. With AppFolio, there's just efficiencies everywhere.”
Chief Financial and Information Officer
Structure Properties
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